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Whether you're seeking industry insights, practical tips, or spark some inspiration, our articles are designed to help you stay informed and ahead of the curve. Explore our thoughts and experiences today!
ComScore 2015 Report – Canadians still love their online video
Well, clearly we’ve been busy here since this is our first blog post of the year!
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Communicating Effectively (Especially with Video)
Canadians watch 24.8 hours of online video per month (41 hours overall on the internet). That’s 291 videos EACH and roughly 69% of those viewers actively engage through the video’s they watch.
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A new trend – video for internal communications
We are (nearly) all aware that businesses need video in order to remain active in the online market place and connect with customers.
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8 reasons your business needs video
Video is one of the most searched for information sources online and on average, people spend two solid hours on their phones per day.
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How Video Inspires the World
People are always looking for new ways to tell their story, share their talents, opinions and abilities with the world and this TED talk makes some great points on how video is inspiring global innovation.
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Entertaining customers with your branded video
Branded entertainment marries a more traditional storyline with content that is focused around a particular brand. It has become an effective way to engage audiences online with video. It is an excellent way to create positive association with your b
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ComScore report reveals online habits of Canadians
ComScore recently released their 2013 digital year in review report, dissecting how Canadians spent their time online compared with 2012 and what it could mean for 2014.
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Reaching millennial moms
On Friday, The Globe and Mail ran an article on Kraft Foods and today’s launch of a new campaign for peanut butter, aimed at attracting a new generation of moms leading a chaotic, socially-connected life.
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Why storytelling videos are the new marketing buzz
We are a society seeking constant entertainment, creating a video for your business can be the difference between a customer spending two seconds on your website and two minutes.
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